Wayne Denner, mentor in social media, recently led a masterclass in developing digital networks, with Leanne Ross of a ‘cupoflee’.
Leanne is a digital blogger and well known for her bestselling book ‘Talk is Cheap – the digital PR your start up needs, but can’t afford’.
The sessions were held in the Causeway Enterprise Agency in Coleraine, stemming from the successful Lead2Grow programme.
‘Content is King, and Content is Queen’ was the first in a series of masterclasses, to be held by Wayne. He went through the stages of engaging the delegates in understanding the importance to designing and creating effective content to accessing digital PR opportunities, locally and internationally.
While Leanne took the delegates through each stage of blogging, she focused on how to write a blog and how to increase enquires and sales through a blog.
Jayne Taggart, Chief Executive CEA said: “Feedback from these two sessions have been extremely positive. Many of the delegates have recently attended our Lead2Grow programme and are micro-businesses in the borough.
For information on the opportunities at CEA, contact 028 7035 6318 or log on to wcauseway-enterprise.co.uk